Prepare marketing copy for a documented review

A screenshot alone rarely explains an offer. Assemble the wording, destination, offer terms, intended market, and relevant policy so a reviewer can connect each finding to evidence.

Get started with Tools

Ad Check is listed as beta. The current public entry leads to account creation; review findings still require a human decision.

What to bring

  • Every creative and its destination, labeled by version
  • Complete offer terms and the target audience and market
  • The policy or jurisdiction references the reviewer should apply

Work through the task

  1. 1. Define the review scope

    Specify the channel and audience. Include supporting terms and references rather than asking whether an isolated headline is “compliant.”

  2. 2. Record findings against the copy

    Use Ad Check for marketing review. For each concern, identify the claim, the applicable criterion, the supporting evidence, and the change requested.

  3. 3. Resolve and decide

    Keep the author’s response with the finding. A reviewer decides whether the revised version addresses it and records the reason for approval or further revision.

See a complete worked example.

Follow one fictional house-edge card from its brief through three findings, a revision, a human decision, and an evidence record.

Read and download the example report →
Find jurisdiction references for the review