Playbook RG

Explore the guidance for your jurisdiction.

Compare the available modules and their documented messages, disclosures, and cultural context. Read each module’s scope and source references, then check the current local requirements for your program and placement.

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The mapper

Map a jurisdiction to the system.

Pick a market to see its dated source profile and recorded requirements. The companion guidance identifies materials and review work still needed for your operation.

Pick a jurisdiction

Canada
Denmark
Macau
Malta
Singapore
United Kingdom
United States

Canada · Alberta

Alberta

Read the Alberta module →

Source dates and scope

Source updated
2026-03-22
Source marked verified
2026-03-22
Source review due
2026-06-22

These dates are recorded in the source document. They are not a new legal review or confirmation that every rule is current. If the review date has passed, resolve that gap before relying on the module. Local game, licence and placement requirements still need review.

View source references and file

Source file: content/jurisdictions/canada/alberta/advertising-rules.md
SHA-256: d2345b84e6b6953d55877058af5d051654b28be6052bba35330c7b417420811b

Tier
1
Odds format
American
Currency
CAD
Sports culture
US major leagues
Language
English (US)
Reading level
Grade 9–12

Cultural profile

  • Voice: Peer
  • Framing: Individual
  • Humor: Irreverent
  • Directness: Blunt
  • Comfort: Open

Requirements recorded in the Alberta source

  • Responsible gambling message
  • Helpline reference
  • Age notice
  • T&Cs for promotions
  • Inducement conditions

From the module’s required disclosures.

What Playbook provides

  • Game explanations, messages and templates can be adapted as starting material. Their existence does not establish legal compliance for a particular operation or placement.
  • Check the module’s actual scope and source dates. Verify current requirements, game rules, age and support details, licence conditions, language and publication period.
  • Review the finished asset and its delivery. Account controls, support routes, accessibility, local approval and maintenance need real implementation and responsible owners.

See the template-by-template mapping →

This module documents

  • Quick-scan index
  • Alberta's advertising framework
  • AGLC iGaming advertising standards
  • CGA Code for Responsible Gaming Advertising
  • Channel-by-channel rules
  • Prohibited content
  • Required disclosures
  • Playbook RG content compliance matrix

Module note Advertising rules combine provincial (AGLC) and national (CGA Code) requirements. Alberta's framework is broadly aligned with Ontario's, but it does not include Ontario's ban on public sports-betting inducements. On-brand disclosure examples may need cultural adaptation outside North America. Mandatory RG Check accreditation for iGaming operators adds another compliance requirement.

Customize with Alberta preset →Plan work for Alberta →

Educational mapping, not legal advice. Verify against the cited regulations and with counsel, consistent with each module’s own caveats.

One picker, every module. The checklist prints for the market you select.

Why it varies

Same content, different obligations.

The educational content remains the same. Local rules determine which helpline and minimum age to show, whether a bonus can appear in public, and how odds must be presented.

Modules record guidance for the markets listed below. Their scope, publication dates and coverage vary. Selecting a module does not authorize a channel, implement a product control or confirm that a template is ready to publish.

One content system, adapted to local requirements.
The through-line across every module.

Every module

Browse by country.

Advertising-rule modules grouped by country. Canadian provinces and U.S. states each have a market-specific module alongside the relevant national framework.

How to read these

Faithful to the source.

Documented, not invented

Every requirement comes from a named module section, and every citation and source link is preserved as written.

Source dates are visible

Read the dates actually recorded in each module. A missing or passed review date is a gap to resolve; the site does not claim that a new legal review has occurred.

Not legal advice

This is educational mapping to help you plan. Verify against the cited regulations and with counsel before you publish.

The compliance modules are part of the open Playbook Brand system. Back to Brand.